Role
Saucey is on-demand alcohol delivery, providing customers fast and reliable service. Saucey needed some help bringing their new branding to life across market-specific campaigns as well as build brand awareness and help shape their presence back into the world.
OOH Campaigns - Spike in new user acquisition from campaigns as well as the return of users in old markets
Custom Saucey Icon Library - Set custom icon direction to create branded icon library
UI - Create seamless art direction between marketing and product
Product - Achieve overhaul of product facing designs to elevate Saucey TOV and branding on POS for the consumer
Photo Library - Set direction of shoot to create evergreen assets